How It Works

One platform. Every constituency in the music ecosystem.

Vinylaunch is built for artists, fans, service providers, and industry partners to work together directly. Below is what each side does on the platform, end-to-end, with the specific commitments behind every step.

For Artists & Bands

From idea to stage in four steps.

Artists keep 93% of every dollar fans spend on crowdfunding (95% for founding subscribers), and Vinylaunch never takes a stake in their catalog.

01

Create your profile

Sign up as a solo artist or band ($5/mo). You get a public profile at vinylaunch.com/artists/your-name, 5 GB of media hosting included, and access to the full service-provider marketplace.

02

Begin Pre-Launch on your campaign

Build out your album, single, tour, music video, or other project in Pre-Launch mode. Producers, studios, engineers, venues, and other service providers bid on your needs. You choose your collaborators before the public ever sees the campaign.

03

Go public when you’re ready

Launch the campaign to fans. They pledge to reward packages you curate — vinyl, digital, merch, tour tickets, bootleg recordings, whatever fits the project. Vinylaunch takes a 7% platform fee on successful campaigns (5% for founding subscribers).

04

Create, sell, and tour

Use the tour builder to plan stops. Venues, record stores, and radio stations bid to host appearances. Stream your music alongside the campaign so fans can listen while they pledge (at streaming launch).

For Fans

Direct support. No middleman.

Every fan tier is month-to-month. No annual lock-in, ever. Cancel anytime.

Free Fan

$0

Unlimited ad-supported streaming (at streaming launch). Browse and back campaigns. Follow artists.

Platform Fan

$3/mo

Unlimited ad-free music streaming. Offline favorites. 24-hour early campaign access. Creator content keeps its light, creator-curated ads — that revenue pays creators and artists.

Artist Fan

$4–$10/mo

Everything in Platform Fan, plus $0.10/mo to each artist you fan — fill fewer favorites than your cap and each gets more. $4 covers 10 favorites; every $1 unlocks 10 more, up to 70 at $10.

Sonic Support

$11+/mo

Name your price. Everything in Artist Fan (up to 70 favorites), plus every dollar above $10 follows the artists you actually listen to. 72-hour early campaign access. Digital display badge.

Direct support beyond the tier.

Every artist profile lets you support directly — a one-time or recurring contribution on top of your tier, right from the 🚀 Launch button. Vinylaunch takes 0% platform fee on direct fan support. The fan covers the Stripe processing fee, so 100% reaches the artist.

For Service Providers

Bid where the work is.

More than 40 service categories — producers, studios, engineers, videographers, designers, tour managers, agents, lawyers, and more — work directly with artists through the platform. Small providers compete on equal footing with the big players.

01

Register and build your profile

Choose your service type, set your price range, attest your annual revenue tier (which sets your subscription cost — small providers pay $5/mo).

02

Browse open Pre-Launch campaigns

Filter by service type, genre, geography. Submit a bid with a custom offer — bid amount, deliverables, timeline, whatever the campaign needs.

03

Win work, deliver it, get reviewed

Artists choose their collaborators based on bids and reviews. Reviews are written by the artists who actually worked with you. Trust is built by what real artists say, not a platform-issued badge.

Subscription tiers (self-attested by annual revenue):
  • Under $50k: $5/mo, 20 free bids + $1 each thereafter
  • $50k–$100k: $10/mo, 10 free bids + $1 each thereafter
  • $100k–$250k: $15/mo, 5 free bids + $5 each thereafter
  • $250k+: $20/mo, 5 free bids + $10 each thereafter
For Industry Partners

Built alongside the music industry, not above it.

Record Stores

$3/mo

See Pre-Launch quantity interest from artists in your region. Place wholesale orders against published tier pricing. Host in-store performances on tour stops near you.

Radio Stations

Free–$10/mo

Commercial stations $10/mo; community, college, public, and NPR stations free. Coordinate live sessions and interviews directly with artists on tour through your market.

Creator & VLogCast Channels

$15/mo

Pre-cleared use rights for any Vinylaunch artist who opts in track-by-track. Build content that pays you and the artists in it (self-serve ads: 7% platform / 50% artists / 43% creator).

Founding Subscriber Promise

5% platform fee. $5/mo subscription. Forever.

The first 5,000 artists and 2,000 service providers who complete paid signup lock in a 5% platform fee and a $5/mo subscription, permanently. When the platform eventually raises the non-founding-subscriber subscription rate (planned to mirror the standard 7% fee, no sooner than the founding-subscriber caps are full), founding subscribers are unaffected. The promise is unconditional.

The 3-month free trial does not reserve founding-subscriber status — only paid signup does.

Ready to launch?

Start free, upgrade when you’re ready.